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There was a mom troubled by the lack of fun and imaginative toys for her children. Baffled by this, Joyce Keelan set out on her ambitious journey to come up with creative, pretend-play toys that would light up any child's imagination. Fast-forward 30 years! Her endeavours transcended into the vastly successful lifestyle brand Great Pretenders, which designs and manufactures award-winning toys, jewelery, and accessories. Welcome to Great Pretenders.
Our new Galaxy Cloak has received ASTRA Toys Best Toys for Kids Award!
ASTRA is a not-for-profit community of professionals committed to providing children with healthy, quality play materials that have high play value. Their Best Toys for Kids Award is intended to showcase creative, open-ended play while providing children with quality playthings that promote happy, healthy, and productive childhoods. We are so honoured that our Galaxy Cloak has been chosen as this years winner!
"When children pretend, they’re using their imaginations to move beyond the bounds of reality. A stick can be a magic wand. A sock can be a puppet. A small child can be a superhero."
Fred Rogers
